Nourishing your newborn: what’s your plan?

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  • Feeding time is for both nutrition and nurturing. Enjoy your quiet moments together whether you choose to breastfeed or formula-feed.
  • Discuss your options for breastfeeding or formula-feeding with your family, friends, your baby’s pediatrician, Certified Lactation Consultant or a registered dietitian who specializes in infant feeding.
  • Skin-to-skin contact while breast- or formula-feeding immediately after birth builds a strong bond between you and your baby.
  • You should let the hospital’s nursery and baby’s pediatrician know your decision before the big day!

Soon you’ll be cradling your new baby in your arms, comforting her face-to-face and sharing her first meal. Snuggle in close; mealtime is for nurturing and bonding as well as fulfilling nutritional needs. Talk about the feeding plan with your spouse and immediate family to help give the best start to you and your wonderful new baby.

Planning for a successful breastfeeding experience

Experts agree that breastmilk is the best nutrition for your baby. Having a feeding plan makes life more organized for you, and everyone else, as the due date gets close.

  1. Get a support system lined up. Talk to a Gerber Certified Lactation Consultant or one in your community to help you prepare for a successful experience. A few girlfriends with breastfeeding experience on standby, willing to guide you, once at home, will be invaluable.
  2. If you’re involved in childbirth classes or during the hospital nursery orientation ask about their breastfeeding procedures for newborns. Does the hospital have a Certified Lactation Consultant that can visit with you?
  3. Let the nursing staff know you want to breastfeed immediately after birth. Immediate skin-to-skin contact can help increase milk supply and keep baby’s temperature and breathing normal. Asking to breastfeed before baby’s tests are done is a reasonable request. Even with a C-section, try to breastfeed, skin-to-skin, within two hours. Speak up to be sure your baby is not given formula or water. No bottles or pacifiers until at least four weeks, after breastfeeding has been well established.
  4. Once at home, breastfeed, skin-to-skin. Keep your baby within hearing range so you can quickly learn and respond to his early feeding cues. Ask if your health insurance policy provides a Certified Lactation Consultant for follow-up at home.

We’re here to help
Have breastfeeding questions or need help setting up a plan? Schedule a free phone appointment with a Gerber Certified Lactation Consultant.
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Planning for a successful formula feeding experience

If you’ve decided to nourish your newborn with an infant formula, learn as much as possible about how infant formulas differ and why the first formula you choose may make a difference. Choosing your infant formula brand before the big day will make for a successful and enjoyable feeding experience.
  1. Infant formula is the next best choice to breast milk and offers a complete source of nutrition for your baby during the first year. Infant formula is patterned after breast milk, but not all formulas are the same.
  2. When packing for your trip to the hospital, pack for your baby too. It’s best to bring a supply of 3 fl. oz. ready-to-feed infant formula nursers to the hospital to ensure you’re able to give and stay with your formula choice once you go home. Some hospitals may only carry one brand of formula, or not stock the brand you have chosen.
  3. Before delivery day, learn how to prepare and store formula. Be sure to have at least a two-week supply of formula at home to get started. Having at least six small bottles on hand is a good idea, since your baby will be feeding about 12 times in a 24-hour period.
  4. Let the nursing staff know you would like to feed immediately after birth. Immediate skin-to-skin contact builds a strong bond with your baby and helps keep his temperature and breathing normal. Even with a C-section, try to feed, skin-to-skin, within two hours. 
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