The Gerber Nutrition Journey

We are so excited to learn more about you and your baby! ​Once we know a little bit more about you and your baby, we can identify the information that's important for you both with the help of The Gerber Nutrition Journey. A unique, stage-based nutrition system of products, education, support and services—this journey can help guide you and your little one through the many changes of babyhood.


Consistent with the American Academy of Pediatrics recommendations, The Gerber Nutrition Journey recommends starting with breastfeeding, because breastmilk is the ideal food for babies. Once your baby is ready, Gerber can provide guidance on developmentally-appropriate feeding choices.

Development-Based Milestone Symbols™

We’ve got the Gerber Nutrition Journey: a milestone based plan dedicated to helping babies grow up healthy and happy. We take pride in knowing that everything we do for our little ones extends from Pregnancy to Preschooler.



For mom

Supported SitterSupported Sitter


0-4 months

Support SitterSupport Sitter

Supported Sitter

4-6 months



6-8 months



8-12 months



12+ months



24+ months

Take the mystery out of #momlife.

Motherhood comes with questions. And we want to help. That’s why we’ve created MyGerber, an easy-to-use service that gives you access to experts, articles tailored to your parenting journey and great offers, from conception through the first 1000 days of babyhood. Plus there’s Dotti, Your Personal Baby Expert, she's exclusive to our MyGerber members and is just a text or message away.

Once you’ve signed up for MyGerber, you can enjoy personalized content available on and delivered to your inbox, plus special offers that take your baby's milestone into account. You'll also have access to customizable menus and more.

Not only that but you'll be able to chat with Dotti—your Personal Baby Expert, backed by real people who can answer your lactation, sleep and nutrition questions through text or message, anytime, 24/7.

Science-Based Products

All Gerber foods for babies, toddlers and young children fit into The Gerber Nutrition Journey.

Welcome sample boxWelcome sample box

Welcome Sample Box

We'll welcome you with a sample box full of goodies to try. See what your little one likes most!

Gerber baby FoodGerber baby Food

$400 in Savings

Save on your old and new favorites with MyGerber discounts and coupons.

Gerber snacksGerber snacks

Content Made for you 

Save on your old and new favorites with MyGerber discounts and coupons.

Our stage-based products can help you feel confident that what you’re giving your child supports her healthy growth and development. Backed by the world’s largest private nutrition-related research facility, we continually evaluate and fine-tune the nutritional value of our products to meet the needs of babies and young children.

Resources for you 

As your baby’s developmental and nutritional needs change from Birth+ to Preschooler, we’re here to support you. Dotti can help with your questions about prenatal nutrition for you, nutrition for baby, and breastfeeding. She's backed by our Certified Lactation Consultant and Registered Dietitians, and has expert advice. Give her a text to get started!

Shopping for baby foodShopping for baby food

In-Store Childhood Nutrition Section

Our guided education continues in-store and on the shelves. All Gerber products are located in one area, with shelves arranged so that products progress according to age and developmental stages. This way, you can easily choose the right products for your child.